The Surfer's Guide - Bali

Re-inventing the surf guide book for the modern, tasteful, and culturally-curious traveler. This time, for Bali.

Year

2024-2026

Scope

Book Writing

Client

The Surfer's Guide

Duration

2 Years

A mystical energy permeates nearly every facet of life on Bali, the most famous of Indonesia’s 17,000+ islands. The Island of the Gods, as it is often called, is renowned worldwide for its wild, awe-inspiring landscape, rich cultural heritage, and supercharged spiritual energy. But beyond all this, Bali offers us something even greater: some of the most stoke-worthy waves in the world.

The Surfer’s Guide - Bali is your key to planning an unforgettable surf trip, as well as remembering it once you get back home. 

Challenge

Take the innovative new surf guide book format I created for Sri Lanka and create a Bali book that focuses on craft, storytelling, and cultural immersion.

Solution

Conducted extensive field research in Bali and iterated on my proprietary surf guide book format, then filled 300+ pages with copy that embodies the very essence of the country and its surf culture.

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